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Webinar held on Southeast Asian Trademark Registration and Protection

Data:2021-11-11

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Co-hosted by ICC China Intellectual Property Commission, Tilleke & Gibbins and CCPIT Patent & Trademark Law Office, the webinar focused on Southeast Asian trademark registration and protection was held on October 26th, 2021, brought together nearly a hundred of participants from industries, law firms and IP agencies at home and abroad.

Mr. Bo Li, director of domestic trademark department of CCPIT Patent & Trademark Law Office, presided over the webinar.

Mr. Zhongqi Zhou, vice president of CCPIT Patent & Trademark Law Office, and Ms. Darani Vachanavuttivong, co-managing partner of Tilleke & Gibbins, attended the webinar and addressed opening remarks. Mr. Zhou highlighted the important position of Southeast Asian in the Silk Road Economic Belt. China and ASEAN have established a high-level economic and trade partnership with steady growth of two-way investment. China and Thailand have both ratified the Regional Comprehensive Economic Partnership Agreement (RCEP). We look forward to the implementation of the agreement to facilitate trade and investment between China and ASEAN.

Ms. Sher Hann Chua, consultant of Tilleke & Gibbins, and Mr. Yuncheng Li, senior trademark attorney from CCPIT Patent & Trademark Law Office, presented to the webinar reporting the legal provisions and practices change related to trademark registration and protection in Thailand and other Southeast Asian countries, provided practical tips on successful protection of trademarks in the area.

During the sessions, Ms. Chua explained in detail the trademark registration procedures, examination criteria and application strategies in Thailand through a large number of practical cases, gave clear guidance for Chinese inventors to Thailand for trademark layout, discussed the impact of the New Trademark Examination Manual (Draft) and enforcement framework in Thailand. Ms. Chua also provided professional suggestions during the Q&A session with Mr. Somboon Earterasarun, partner of Tilleke & Gibbins, and all team members. Mr. Yuncheng Li comparatively explained the differences of trademark registration pathways, and detailed the practice of the examination in Vietnam, Malaysia, Indonesia and other Southeast Asian countries.

Founded in 1957, CCPIT Patent & Trademark Law Office has been assisting Chinese enterprises in trademark registration and enforcement overseas since 1976. In recent years, the firm attaches great importance to serving domestic industries taking advantage of its global professional network.